Coffee Break with CRIF - Ep. 2 - The Dealertrack Advantage

The Dealertrack Advantage: Why Lenders Can't Afford to Sit on the Sidelines

Here's a question most lenders never think to ask: when a dealer has 10 lending options on their screen, what makes them click your name first?

Speed to approval? Ease of funding? Digital contracting? These aren't nice-to-haves anymore, they're the baseline. And lenders who aren't fully plugged into the Dealertrack ecosystem are quietly losing deals they never even knew they were in.

We're hosting the next  30-min episode of Coffee Break with CRIF to talk about exactly this.

Featuring

Andy Meyers

 AVP of Business Operations at Cox Automotive, the person who literally oversees the entire Dealertrack lender network

Robert Christini

CRIF's own SVP of Sales and a former Dealertrack/Cox Automotive veteran

Together they'll walk through what dealers actually look for, why eContracting is now the expectation, and how your institution can become the lender dealers go to first.